Recently released studies and research demonstrate places and trends in philanthropy following the emergence of the Covid-19 pandemic.
Based on dialogues conducted throughout the 11th GIFE Congress and the actions of members, in various spaces, the organization produced an in-depth reflection on the present and future of strategic agendas, recognizing limits, challenges, themes and initiatives that demand attention and focus In the next years.
The publication Horizons and priorities for philanthropy and social investment in Brazil highlights how the covid-19 pandemic has encouraged society to look at the country's inequalities.
According to the document, the effect of action in the emergency response through philanthropy contributed to broadening and deepening the understanding that solving complex challenges requires a systemic vision and willingness to produce responses in an articulated and collaborative way.
Debates on expanding the capacity of philanthropy to produce systemic changes in the country – economic, social and environmental – gain prominence.
The adoption of collaborative and community philanthropy practices, the expansion of grantmaking, cooperation with public management, the development of evaluative practices and cultures, the production and sharing of learning, the expansion of communication capacity and impact on the public agenda and the improvement of governance and management processes are structuring fronts highlighted by the document for the development of the sector.
Other studies and research on the responses of social investment to philanthropy have also been prepared by GIFE and sector actors and released throughout 2021.
Donation Survey Brazil 2020
A Donation Survey Brazil 2020, coordinated by IDIS (Institute for the Development of Social Investment), was carried out at the beginning of 2021, and reflects the actions and behavior of the Brazilian individual donor throughout 2020.
Based on the original research carried out in 2015 by IDIS, the proposal is to repeat the research every five years to monitor the evolution of the donation culture in the country.
The data shows that, between 2015 and 2020, the percentage of donors of all types (money, goods and voluntary work) fell to 66%, while in 2015 the number calculated was 77% of the population.
The drop is attributed to the prolonged social and economic crisis in the country. Donations to socio-environmental organizations and initiatives shrank among the less favored classes, but grew among the higher income classes.
According to research, in 2015 the total amount donated by individuals was R$ 13.7 billion (0.23% of GDP). In 2020, this value was R$ 10.3 billion (0.14% of this year's GDP).
The data also reflects a change in Brazilian priorities in relation to the causes, possibly the effect of the pandemic. In 2015, health and children were preferred for donations. In 2020, the fight against hunger and poverty was cited by 43% of the population as the most sensitizing cause.
The main highlight of the research highlighted by IDIS concerns the increase in Brazilians' trust in Civil Society Organizations (CSOs) – 45% agrees that CSOs make it clear how they apply their resources. In 2015, this percentage was just 28%.
In the 2020 survey, more than 80% believe that the act of donating makes a difference. Among non-donors, this percentage reaches 75%. The perception that CSOs are necessary in combating socio-environmental problems mobilized 74% of those interviewed. In 2015, this percentage was 57%.
World Giving Index 2021
The Global Solidarity Ranking – World Giving Index 2021 points to Indonesia as the most generous country, followed by Kenya and Nigeria.
A highlight highlighted by the ranking is the record number of people who reported having helped a stranger in 2020: 55% of the world's adult population, equivalent to more than 3 billion people.
The research also shows that more people donated money in 2020 than in the last five years – 31%. Volunteering levels have practically not changed globally.
Brazil ranked 54th in 2021, rising 14 positions since 2018. Around 63% of Brazilians helped an unknown person, 26% made cash donations and 15% acted voluntarily.
O World Giving Index It has been carried out by the British organization CAF (Charities Aid Foundation) since 2019, and in Brazil it is represented by IDIS. The initiative has already interviewed more than 1.6 million people, asking each of them three questions: have you ever helped a stranger, donated money to a social organization or done any type of volunteer work in the last month?
The 2021 edition included data from 114 countries, representing more than 90% of the global adult population.
BISC 2020
The search BISC 2020 (Corporate Social Investment Benchmarking), carried out by Comunitas, highlights 13%'s growth in social investments and the strengthening of corporate volunteering programs.
Started in 2008, BISC is the result of a partnership between Comunitas and a group of companies and aims to contribute to the development and improvement of the management and evaluation of Corporate Social Investment in Brazil.
BISC 2020 data reveals that local development and education stand out among the priority causes of stakeholders, and around 80% of the group's companies operate on these two fronts.
